9 steps to creating an effective social media strategy

There is no doubt that, when it comes to building brand awareness, social media is key. So, in 2021, why are there still so many businesses posting blindly and simply hoping for the best? The key is creating an effective social media strategy. While there’s definitely no one-size-fits-all approach when it comes to a social […]

7 Powerful Strategies to Fine-Tune Your Email Marketing

There’s a rumor spreading like wildfire in the marketing industry. People keep saying that email is dead. Some individuals believe it’s time to give up and to focus on other channels. Before you go delete your email list, you may want to check out the facts about email marketing. Research shows that “email use worldwide […]

HOW TO RANK A BLOG ON GOOGLE IN 5 EASY STEPS

HOW TO START A BLOG POST?  The opening of any written material, if done well, can hold the attention of readers. There are various ways of how to start a blog. Though each writer has his/her distinctive style and pattern of writing, there are certain techniques that a new writer can inculcate to captivate the […]

6 Examples of Effective Social Media Integration

Effective social media integration is a key part of all successful digital marketing strategies. Why? Because it drives higher engagement for both your website and social channels, facilities accurate data collection and analytics, increases brand awareness, and simplifies KPI tracking. In this article, we go through few ways in which you can effectively integrate your […]

How to Create a Bulk Email Marketing Campaign: An Unabridged Guide

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How to Create a Bulk Email Marketing Campaign What is bulk email? Bulk email marketing is the sending of promotional email campaigns to a large list of contacts (customers, subscribers, leads, etc.) with the goal of driving sales, increasing customer loyalty, or communicating important information. How to create a bulk email campaign: Build a list […]

Top 10 Most Important SEO Tips You Need to Know

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Top 10 Most Important SEO Tips You Need to Know SEO is crucial, but how do you know when to make the switch? SEO stands for Search Engine Optimization, and it helps people find websites on search engines like Google. SEO is important because it provides an infrastructure for the internet. It has many benefits, […]

6 steps to creating a plan for social media advertising

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6 steps to creating a plan for social media advertising How to create an effective social media advertising plan for BC Businesses. As a smart professional, you want to tap into this opportunity. You know social media platforms offer numerous advertising formats, have an unbeatable ROI and give you the ability to target specific audiences, […]

10 Tips for Creating Effective Google Ads on a Small Budget

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10 Tips for Creating Effective Google Ads on a Small Budget On average, Google Ads generate two dollars for advertisers for every dollar spent. Find out how to do more with this tool, even if you have a small budget. When you’re a small business owner, there’s a lot of things you can spend money […]

The Ultimate Guide to Website Social Media Integration

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Website Social Media Integration to Drive Leads and Engagement No matter the marketing channel you’re using to get the word out about your business, your website should always be the main hub that you drive your target prospects and customers back to. There you have greater control over your potential customers’ experience, and can eliminate […]